98ab is an English-language online betting and casino platform developed specifically for Pakistani users — combining a wide game library, competitive sports markets and an unwavering commitment to player transparency and responsible play.
98ab was founded with a straightforward observation: Pakistani players interested in online betting deserved a platform that actually spoke to them — one written in clear English, with locally familiar payment references, sports content centred on cricket and PSL, and terms that didn't require a law degree to parse.
From Karachi's busy coastal neighbourhoods to the cricket-mad streets of Lahore, Rawalpindi and Peshawar, sports betting and casino gaming have long been part of how Pakistani audiences engage with their favourite sports. 98ab set out to channel that energy into a modern, transparent digital platform.
The platform launched with a core focus: present the information players need — odds structures, bonus conditions, payment options, responsible gambling tools — without obfuscation, hidden clauses or misleading promises. That principle has not changed since day one.
Today, 98ab offers sports betting across cricket, football, UFC/MMA and more; a live casino with real-time dealer tables; slots and instant games; and a growing esports section — all within a mobile-optimised experience designed for 4G connectivity common across Pakistani cities including Islamabad, Faisalabad and Multan.
Extensive market research identified a gap: Pakistani players had limited access to English-language platforms tailored to local payment methods, sports preferences and regulatory context. 98ab's development began.
The platform was engineered mobile-first from the ground up, recognising that the majority of Pakistani internet users access services via smartphone on cellular data networks.
98ab launched with sports betting, live casino and slots. Cricket markets covering PSL and ICC tournaments were available from day one, alongside responsible gambling tools built directly into user accounts.
The platform expanded its game library past 500 titles, added esports markets and strengthened customer support with 24/7 live chat and Urdu-language assistance options for Pakistani users.
98ab continues to refine its responsible gambling features, expand payment guidance and maintain the plain-English approach to terms and conditions that defines the brand.
"To give every Pakistani player access to clear information, fair odds and the tools to play responsibly — in plain English, every time."
Not just a platform — a commitment to transparency, honest terms and the wellbeing of every user who visits 98ab.
Four principles guide everything we do — from how we write our terms to how we build our responsible gambling features.
Every bonus, every withdrawal rule and every fee is written in plain English — no buried conditions, no misleading claims. If something applies to your account, you will find it clearly stated.
Responsible gambling is not an afterthought at 98ab. Deposit limits, session time reminders, loss limits and self-exclusion are built into every account as default accessible features.
98ab is built around Pakistani users — cricket markets, PSL coverage, PKR currency, payment references familiar to players in Karachi, Lahore, Islamabad and beyond.
All connections are SSL-encrypted. User data is handled under a strict privacy policy. Account security tools including two-factor authentication are available to every registered player.
Six defining characteristics of the 98ab experience — each grounded in what Pakistani players actually need.
Every page on 98ab is written in natural English suited for Pakistani readers — with cricket references, PKR figures and familiar payment names like Easypaisa, JazzCash and Raast used as context where relevant. Payment-provider names are informational only and do not imply any endorsement of gambling by those providers.
Built for smartphone-first access with lightweight page architecture designed for 4G networks across Pakistan. Fast-loading game lobbies, live dealer streams and in-play betting interfaces function smoothly on mobile without requiring a desktop-class connection.
SSL encryption on every connection, optional two-factor authentication and strict KYC verification protect both your account and your personal data. Security settings are accessible directly from your account dashboard at any time.
From PSL group stage fixtures to ICC World Cup finals, 98ab offers a wide range of cricket betting markets: Match Winner, Toss, Top Batter, Top Bowler, Over/Under, Team Totals and live in-play options. Pakistan cricket is at the heart of our sports offering. No affiliation with PCB, PSL, ICC or any team is implied.
Bonus conditions, wagering requirements and withdrawal rules at 98ab are written in accessible English — not designed to confuse. Before accepting any offer, players can read exactly what is required in straightforward language. No hidden minimum odds clauses, no surprise game restrictions buried in footnotes.
Live chat and email support are available around the clock. Our support team can assist with account queries, verification questions, bonus enquiries and technical issues. Urdu-language support is available where possible to ensure Pakistani players can communicate comfortably.
98ab operates according to a set of internal standards that govern how we communicate with players, how we present odds and bonuses, and how we handle player data and responsible gambling obligations.
We do not make claims about Pakistani government licensing, PTA approval or endorsement by Pakistani financial institutions. Any applicable international licensing context is communicated transparently within the platform — we do not invent regulatory credentials.
Players are encouraged to understand applicable local law in Pakistan before using the platform. The Prevention of Gambling Act, 1977 and related legislation may affect the legal status of online gambling in Pakistan. This is general information only — not legal advice.
Promotional offers on 98ab are accompanied by full terms. Wagering requirements, eligible games, time limits and withdrawal caps are all stated clearly — not revealed only at cashout time.
Personal data collected during registration and KYC is used only for account management, security verification and regulatory compliance. It is never sold to third parties. See our Privacy Policy for full details.
We state clearly that Pakistan has gambling restrictions and that players must satisfy themselves regarding local law. We do not claim Pakistani government endorsement or approval. International licensing, where applicable, is communicated factually.
Deposit limits, session reminders, loss limits and self-exclusion are features, not footnotes. They are accessible from account settings on every device — not hidden behind support requests.
References to Pakistan cricket, PSL, ICC, football or UFC are contextual only. 98ab is not affiliated with, sponsored by or endorsed by the PCB, PSL, ICC, any cricket team or any sports federation.
Gambling should be entertainment — and 98ab takes that seriously. Problem gambling can have serious personal and financial consequences. Our platform provides a suite of tools designed to help players maintain control:
Set daily, weekly or monthly deposit caps from account settings.
Cap how much you can lose in any period to prevent chasing losses.
Get notified when you have been playing for a set duration.
Take a break from 1 week to permanent exclusion via support.
🔞 18+ only, or the higher minimum required by the operator/license jurisdiction. Local laws in Pakistan may restrict gambling. Age alone does not make gambling lawful in Pakistan. Read our full Responsible Gambling page for guidance and support resources.
Whether you're here for PSL cricket odds, live casino tables or a quick spin on the slots — 98ab is ready. Review our terms, understand the platform and play responsibly.
By using 98ab you confirm you are 18+ (or the higher minimum required by applicable law), have read the Terms & Conditions and understand that local laws may restrict gambling in Pakistan.